Nike is unveiling "V for Victory", a new line of athletic jackets. The print and electronic advertising campaign features some of their favorite soccer players—Cesc Fabregas, Joe Cole, Andrei Arshavin and Rod 2.0 crush object Didier Drogba—both in the jackets and shirtless. The "V" is emblazoned or painted on their bare chests. Nice.
The "V" gesture is just a tad cheesy and Nixonesque but the shirtless athletes are distracting. Can't wait to see the final images of Didier in the body paint.
More images and behind the scenes at Oh La La Mag.
I think Didier Drogba is sexy. It would be so hot if he messed around with the boys but alas I do not think so.
Posted by: Keith C | 07 February 2009 at 13:10
'V' for Victory? Interesting. This line is suspiciously similar to the design of the US Army's standard issue warmup suits.
Posted by: tankboy444 | 07 February 2009 at 19:37
heh best chelsea player
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Posted by: Bonzai | 03 March 2009 at 14:58