A not-so-surprising update to the controversy over Super Bowl advertising. CBS has rejected a commercial submitted by gay dating Web site ManCrunch, CNNMoney.com reports. The rejection letter states the ad "is not within the Network's broadcaststandards for Super Bowl Sunday." The letter also says CBS Broadcast Sales "had difficulty verifying [ManCrunch's] credit status."
"We offered to pay cash," a spokesman for Mancrunch retorts. The company would have been charged$2.5 million for its ad and says it recently raised $40 million from investors.
Earlier today the network rejected a GoDaddy ad featuring "an effeminate former football star named Lola". Meanwhile: CBS has agreed to run 30 second anti-choice spot sponsored by the right-wing anti-gay Christian group Focus on the Family. The ad will feature former Heisman Trophy winner Tim Tebow and his mother urging women not to have abortions.
The Mancrunch ad shows two men watching the Super Bowl and spontaneously making out. The camera pulls out to show one of their buddies—who, incidentally, is black—with a disgusted look on his face. How original. Watch it AFTER THE JUMP ...
Like the GoDaddy.com ad featured earlier, this was made purely to get free publicity. Who's ever even heard of this hook site? The commercial is tired and looks like it cost $8.00 to make so there's no way they could afford an ad during Maury, much less the Superbowl. Guess, the strategy worked for them.
Oh, is that black man eating fried chicken too?
Posted by: mjolnir202 | 29 January 2010 at 20:05
I am with you here.
I am sooooooooooooooo sick and tired of the "gay-themed" "guys who don't know they are gay until they have an awkward moment" crap that keeps making STRAIGHT GUYS THINK THEY CAN TURN GAY! Enough already!
If this was about SUPERBOWL and GAY MEN, how about the idea that THEIR FRIENDS WOULD ALREADY KNOW THEY ARE A COUPLE....THEY ARE IN THEIR OWN HOME! GEEZ!!!
I am sooooooooo sick of the okey doke from and for us! SCREW GODADDY.COM AND THIS MANCRUNCH FOOLISHNESS! I am tired of us being played as either fey (WHICH IS NOT THE SAME AS FEM OR FIERCE) and swishy or hiding, even in our own spaces from our own "friends" who apparently know "about us" but don't KNOW ABOUT US! This same "skit" has been done on SNL, MAD-TV and other comedy shows with much more aplomb and much less fear!
ENOUGH...I WILL BE WATCHING SUPERBOWL SUNDAY WITH LESBIANS AND GAY MEN AND STRAIGHT MEN AND WOMEN AND IF I DO KISS SOME DUDE, THE ONLY SURPRISED PERSON WILL BE ME!!!!
ROOTING FOR THE COLTS (BECAUSE BOB SANDERS IS SO PHYNE AND PEYTON MANNING IS THE BOMB!)
Posted by: TheRevKev | 29 January 2010 at 21:04
Yeah, I would reject the ad, too...I agree with the comments above. It would do more harm than good to the gay community.
Posted by: harlemboy | 29 January 2010 at 21:51
Everyone knows that the only straight guys that can turn gay are Colts fans ...
Posted by: ger | 29 January 2010 at 23:50
LOL!!!!!!!!!
Posted by: QH | 30 January 2010 at 09:33
I agree with the black friend -- football always leaves me with a disgusted look on my face too!
Posted by: Marc | 30 January 2010 at 11:11
The black guy looks like he is confused and wtf just happened. Like someone said above, that's how I look when football is on.
Posted by: Diva1961 | 31 January 2010 at 11:45
I'm not convinced Mancrunch is a legitimate company. This commercial looks like an elaborate joke.
Why would a site nobody's heard of make a national commercial? You can't get the children to leave A4A and BGC anyway, lol. Most hookup sites prefer to advertise discreetly and via word of mouth.
Posted by: Anthony in Nashville | 01 February 2010 at 11:36